Project Details

ursidae – Rust (Official Music Video)

“An invisible red thread connects those who are destined to meet regardless of time, place or circumstance. The thread may stretch or tangle, but it will never break.” – Chinese proverb

While this proverb speaks to the power of destiny, it doesn’t speak to the ephemeral nature of life. All relationships must someday come to end, be it through a parting or death. ‘Rust’ portrays such a story and is signified by the severing of the red thread.  This compelling story shows the struggles lovers go through in letting go, and how our attachments to one another trap us.  When we finally do free ourselves from those bonds, we see how an end can also be our new beginning.

visit for more music by this incredible artist.


Location / Vancouver BC
Client / ursidae
Category / Commercial
Tags / canadian music - carolyn deady - Community Tree Music - music video - music video vancouver - one year long - rust - sony a7s - ursidae - vancouver music - Music / ursidae - Rust

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ursidae – Rust (Official Music Video)


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